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E4 to air black-ish this October

Channel 4 has acquired the UK broadcast rights to ABC’s critically acclaimed comedy, black-ish.

Written and executive produced by Kenya Barris, black-ish stars Anthony Anderson, Tracee Ellis Ross and Laurence Fishburne, in a comedy centred on a modern man who fears he’s lost touch with his roots.

Like any parents, Andre “Dre” (Anderson) and Rainbow (Ellis Ross) Johnson want to give their children the best. But their offspring’s childhood is turning out to be much different than theirs. They now realise at least two things: there is a price to pay for giving their children more than what they ever had, and these loving parents are totally unprepared for the fallout.

They are living the American dream: great careers, four beautiful kids, and a home in an upper middle-class neighbourhood. But when he’s promoted to ‘Urban’ VP at his marketing firm and his son wants to have a Bar Mitzvah, Dre wonders: Is his family out of touch with their own identity? In order to prove his point, he presents an extreme version of an ‘Urban’ campaign at work and throws an African Rites of Passage ceremony for his mortified son. Ultimately, Dre’s family helps him find a way to hold onto his cultural identity while embracing a new future.

Produced by ABC Studios, black-ish series one will premiere on E4 this month (October).